BEAUTY – Known chemically as silicon carbide a rare material found in nature, moissanite is a lab grown precious gem. It is the closest gemstone in appearance and heft to a natural diamond on the market today. Moissanite has better fire and brilliance than a natural diamond. The refractive index measures 10% more than a diamond. It is the best diamond substitute because it is nearly indiscernible to a natural diamond to the untrained eye.

VALUE- Moissanite is an affordable luxury gemstone. At a fraction of the cost of a natural diamond with the same color, cut and clarity moissanite jewelry is a practical investment. For example, a D color 8mm round ideal cut flawless loose diamond is $50,000 -$99,000. The comparable Charles and Colvard Forever ONE 8mm round loose stone is $1,349.

DURABILITY-With nearly the same hardness as a diamond a moissanite stone is incredibly tough; resistant to scratching, abrasion, cracking, and discoloration. We warranty all of our stones against breaking chipping, cracking, or discoloration.

SUSTAINABILITY- Charles and Colvard is a North Carolina based company. Their moissanite is a created gemstone, made in a laboratory in the United States. The gemstone is sustainable and conflict-free.

GENUINE DIAMOND– Lab grown diamonds are genuine diamonds. They have basically same chemical, optical, and physical characteristics as a mined diamond (a natural diamond mined from the earth). Detecting a lab grown diamond can only be done with expensive and extremely sensitive equipment in a laboratory.

SPARKLE- Optically identical to a mined (natural diamond), a lab grown diamond is the same to the naked eye. Labgrown has that diamond sparkle that other diamonds simulants are lacking. This beauty will last forever.

ETHICALLY SOURCED- Lab grown diamonds are made in a laboratory not mined from the Earth. They are 100% ethically sourced and Earth friendly. You can buy with confidence that our natural resources can remain intact.

VALUE-Identical to a mined diamond in durability and appearance a lab grown diamond offers phenomenal value. A lab grown diamond is drastically less expensive than a natural diamond, offering higher quality and clarity at a fraction of the cost of mined diamonds.

DIAMOND SIMULANT – Cubic Zirconia gems are a diamond simulant. This means it is a manmade gem that looks similar in characteristics to a natural diamond. It is the best simulated diamond in the world. We use only the finest quality CZ on the market.

CONFLICT FREE- Manufactured under the strictest social and environmental standards a cubic zirconia gem is an ethical choice.

INEXPENSIVE-This is the least expensive of all diamond alternatives. With an appearance and beauty similar to a natural diamond it is a very low-cost option. We take the same care in making and setting our CZ gems as we do our natural diamonds. With the low cost of a Cubic Zirconia everyone can own a beautiful heirloom piece of jewelry.